Resources

For your convenience here are all my free and paid offers arranged in price order

As much as I LOVE Google Shopping and honestly believe it's a game changer for many businesses, it's not going to work for everyone.  Take this quick quiz and find out if it's likely to be a goldmine for you, or a potential damp squib 🙂

There's a lot that needs to be in place BEFORE Google will approve you to run Google Shopping Ads.  In this comprehensive, easy to follow prep checklist you can tick them all off and know you're good to go!

It's very different running Google Ads for an eCommerce business that a dentist or tree surgeon...  There are more campaign types, and more options that you need to consider (as well as the optimisations).  This detailed checklist will show you if you're covering all your bases with your Google Ads, and make sure you're not missing out on any opportunities.

Setting up your shopping ads is only the first step.  Without a plan for improving your results on an ongoing basis your results could flounder.   This advanced, in-depth guide tells you just what you need to do to get the best results from your Google Shopping Ads!

So you know Google Shopping is right for you, and you're keen to get going.  But where to start??  If you don't even understand how it all works it makes getting started 10 times harder.  In my experience, once you understand the mechanics of Google Shopping and how everything fits together with your store, the actual set up becomes so much easier.  Google Shopping Demystified gives you that understanding, so you'll feel confident to take the next step and actually get the ball rolling.

There are so many 'things' you need to do as an eCommerce business owner that it can sometimes be difficult to figure out which of those 'things' will really move the needle and make a difference in your business.  That's where the eCommerce Growth Masterclass comes in.  It gives you 32 of the most effective tactics to grow your business.  More importantly they're DOABLE.  You'll also get some bonuses to help you track your progress.

This is a masterclass recording where I show you the 6 key areas you need to cover in order to be successful with Google Shopping.  Designed for people just starting out, in order to understand what to expect when they build their campaigns.

There's no better time to start selling online. And there's no better platform to use than Shopify. If you can navigate a browser, you can create a professional, fully functioning eCommerce store in just a few hours!

Plan Your Black Friday/Cyber Monday Promotions without the stress and overwhelm!  The key to a successful Black Friday promotion is to plan ahead and get organised (and NOT just slash prices so you don't make any money...).  This is where the BFCM Planner comes in!

Not just a place to learn Google Shopping but also to get help with Meta Ads, email marketing, and learn the skills you need to succeed at eCommerce.  There's way too much to put here so head over to the link below to learn more!

So you run a Shopify website and want to learn Google Shopping, but you want to get up and running in as short a time as possible?  Then Google Shopping Quick Start is for you!  This covers the absolute bare minimum to get started and covers some optimisation too, but doesn't go into product feed optimisation and advanced strategies.

We can no longer ignore Performance Max.  Google's fully automated Shopping campaigns may sound like a doddle, but there are still important things you need to understand BEFORE you set them up if you want to get the best results.  This course shows you how to set them up properly and have the best chance of success.

If you're looking for 1-2-1 support in growing your eCommerce store then my coaching programmes are for you.  This is not just Google Ads coaching, we'll look at where you are now, where you want to be (and whether that's realistic) and formulate a plan to get you there.  Choose from a single hour, 6 or 12 sessions.

An in-depth, beginner to advanced Google Shopping course.  While access to this course is included in the Online Retail Academy membership, you can also purchase as a standalone self study course.  Just bear in mind this doesn't come with any support if you get stuck...

If you're looking for more accountability and 1-2-1 support then the VIP membership is for you.  You get everything in the Pro membership, but also a monthly 1-2-1 coaching session where we will work on your business and I'll keep you accountable for doing the tasks you've committed to doing.  There's also a private WhatsApp group where we can chat and socialise.

If you're spending more than £3000 per month on your Google Ads it's likely you'll benefit from having them managed by a pro.  Not only does will this help get you the best returns for your ad spend, it also frees you up to work on growing the business in other ways.  If you'd like a free account review and see if I can add value to your account please visit my sister site below:

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