Get to Grips with Google Shopping

Ready to start getting more orders using Google Shopping? 

Preview Modules 1 & 2 Now!

Does any of this sound familiar?

  • You have an amazing store with great products but people aren't finding you?
  • People keep telling you to try Google Shopping but you don't know where to start?
  • You just don't understand how it all works!
  • You're using Google Shopping but you really don't know if it's profitable...

Or maybe...

  • You tried Smart Shopping and it sucked
  • You let Google set up your campaigns for you and it wasted a load of money
  • You've been burned by a freelancer or agency who promised the world and didn't deliver
  • You've stopped getting results from Facebook Ads and need an alternative!

If you have en eCommerce store...

You've probably already heard how Google Shopping can generate consistent, profitable orders for your business.

But that's a dangerous half-truth

Advertising on Google is also fraught with hidden dangers and traps that are waiting to catch the uninitiated by surprise.
(and usually only after you've spent a nice chunk of cash to boot!)

There are plenty of retailers out there who'll tell you it doesn't work.  That it's a waste of money.  And I'm sure you've probably spoken to some of them...

Or maybe you ARE one of them?

I know how it feels

I remember the first time I tried to set up Google Shopping - it was horrible!

I didn't know if I was coming or going: between the product feed, merchant center accounts, google ads accounts and my website, I was totally confused.

I'd get one thing sorted and then another problem would pop up.  I'd sort that and something else would break.

But I got it going in the end and that's when the magic started to happen.

That's when I realised that muddling my way through every time I wanted to set up a new Shopping Campaign wasn't an option, so I set about investing time (and a lot of money) learning from the best Google Ads mentors in the industry.

Learning the best way to set up a product feed, format and structure your Shopping Campaigns, and manage them ongoing.

And probably more importantly learning how to cope with continuous changes that are being made in Google Ads.   It's a continuous learning curve but I'm lucky enough to have access to some of the brightest Google Ads minds to  help me keep on top of it all.

Once you get your head around the setup, it's easy

Well kinda....  

I found that once I understood how everything fitted together to run Shopping Campaigns it all became so much easier.

That's not to say Google doesn't put the odd beartrap in your path mind you.  But if you know what to look out for you can navigate around those with confidence and create Google Shopping campaigns that will generate predictable, profitable sales day after day.

That's why I created this course.

I've designed it to walk you through each stage of the setup, step by step, in easy to follow video tutorials.  Not only do I cover the technical aspects of getting your campaigns up and running, but I also cover the bigger picture to help you understand how to get your website to perform better too.

I truly believe that if you understand the inner workings of Google Shopping and how everything fits together it makes is so much easier to set up and run effective campaigns.

INTRODUCING...

Get to Grips with Google Shopping

A complete A-Z online course showing you how to set up and manage Google Shopping ads for your online store

This is everything I've learned managing £000,000s in Google Ad spend for both myself and my clients, selling everything from arts & crafts products to hair care, handmade shoes to uPVC guttering.

I invite you to take control of your own Google Ads account

Not only will you learn, step by step, how to set your ads up the RIGHT way, I'll also share all my hints, tips and processes that make managing your ads a breeze in only an hour or so a week.

The end result?  A controllable, scalable way to grow sales for your online store.

Here's the full course content:
(You can watch any 'preview' lessons for free!)

"I would like you to know that I would happily recommend this course... Thank you so much for all the energy and thought you put into making the course the success it was."

Caroline Usher
Pink Monkey Designs

"Thank you so much Sara for your training videos and support. I have a feeling Google Shopping is going to be an important part of my business."

Samantha Gilhooley
Magnetix Therapy

"I wish I'd known how in-depth and amazing it would be! It far surpassed our expectations."

Hannah Gold
Hooded Owls

STEP-BY-STEP TUTORIALS

Easy to follow instructions for every stage of setting up your Google Shopping Ads.

BEGINNER FRIENDLY

No experience needed in order to follow the lessons and get everything set up

updates included

Updated with the changes Google make in their platform so your training will always be up to date.

LIFETIME ACCESS

No time limits to finish the course, re-watch and revisit lessons as often as you like!

FULLY FLEXIBLE

Dip in and out of the course as it suits you.  Watch the lessons you need when you need them.

PRO CHECKLISTS & GUIDES

Get the resources I use to manage  my own private clients to save time and get money!

This IS for you if...

  • You want to use Google Shopping but you don't know where to start
  • You've tried setting up Google Shopping but just ended up feeling completely lost and confused
  • Or maybe you're already running Google shopping but you don't know why it's not working?

This is NOT for you if...

  • Sell a product that nobody is searching for online
  • Sell products that are illegal or morally dubious (eg firearms, CBD, adult products)
  • Are looking for a get rich quick scheme (this stuff takes time and effort to make it work well)

Enrol in Get to Grips with Google Shopping Today!

PAYMENT PLAN

3 x £200

SELF STUDY, LIFETIME ACCESS

  • 10 In depth modules
  • Instant, lifetime access
  • Easy to follow video tutorials
  • Step by step implementation
  • Pro checklists, processes & templates
  • Includes future updates
  • Spread the cost over 3 months

PAY IN FULL

£600

SELF STUDY, LIFETIME ACCESS

  • 10 In depth modules
  • Instant, lifetime access
  • Easy to follow video tutorials
  • Step by step implementation
  • Pro checklists, processes & templates
  • Includes future updates

About Your Coach

I first used Google Ads back in 2004 when I started my own eCommerce business.  Little did I know where it would lead me!

I now manage ads for private clients ranging from Industrial Flooring specialists to haircare retailers.  But my passion is still eCommerce.  It never ceases to amaze me what kind of results you can get from a well set up Google Shopping campaign.

But for many smaller businesses the option to outsource your Google Ads is prohibitively expensive.  That's why I've created this course: to help eCommerce retailers harness the immense power of Google Shopping in their own business.

 I hope you'll join me :)

Sara x

© 2022 Online Retail Academy